Richa brings experience across both the medical device and pharmaceutical industries to RDA-Insights. Her areas of expertise include strategic and leadership in market entry, market analytics, pricing and reimbursement, and regulatory and compliance systems for pharmaceuticals and medical devices, including drug-device combination products. She also has experience working across oncology, neuroscience, rare diseases, diabetes, nephrology and iron deficiency anaemia therapy areas.

Before joining us, Richa spent six years with Core Life Sciences knowledge management team as a Business Analyst at Ernst&Young and was responsible for developing actionable insights and recommendations on commercialization and product market entry strategies on various companies products across geographies such as US, EU, Japan and the Asia Pacific region. She was instrumental in advising internal senior management on formulating strategic recommendations drawn based on strategic insights by tapping consumer behavior and market analysis for the new products. She is a biotechnology graduate with holds an MBA in marketing and finance.